Tricia McKinnon 
Indigo 9 Digital
FEBRUARY 28, 2023
By Tricia McKinnon Forever 21 used to be top of mind for teens and twenty somethings but then things slowly began to change. New ultra fast fashion competitors like ASOS and Boohoo entered the market and did what Forever 21 did but better.
Indigo 9 Digital
FEBRUARY 28, 2023
Luggage from direct to consumer brand Away By Tricia McKinnon The CEO of digitally native menswear brand Indochino said it right when he stated : “customer acquisition is the hardest part of running an online-only business.” While setting up an eCommerce brand has never been easier growing that business is harder than ever.
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